ADI: Medical Electronics, Challenges and Opportunities

In the medical electronics industry in 2014, emerging technologies such as mobile internet, wearable devices, and big data are rapidly subverting the original industrial structure and business model, prompting the development of medical electronics at a faster rate. In the wave of rapid rise of medical electronics, ADI has become the "trend" at the forefront of the times.

For nearly 50 years, ADI has been synonymous with innovation and excellence in signal processing technology. Its rich and comprehensive linear, mixed-signal, MEMS and digital processing technologies not only set the industry standard, but also advanced design tools and system experience. Backed by, providing customers with reliable and flexible solutions.

Wang Sheng, ADI's Asia-Pacific medical industry marketing manager, said in an interview with Electronic Enthusiast. "In 2014, ADI achieved great results in medical imaging, patient monitoring, medical instrumentation and consumer products, especially in smart wearables. In the medical market, ADI has taken the lead in the market and continues to increase investment in technology, products and customer human resources." In the past year, ADI launched a variety of products in the market has won a high reputation, for example, ADI's latest 256-channel current-to-digital conversion analog front end, and the ADAS1256COF module that fills the gap in the market for digital multi-channel high-integration COF readout chips in digital flat panel X-ray detectors.

ADI: Medical Electronics, Challenges and Opportunities

Wang Sheng said that in 2014, ADI has made great achievements in medical imaging, patient monitoring, medical instrumentation and consumer products, especially in the smart wearable medical market, ADI has seized market opportunities.

Of course, behind the booming medical electronics, we should also see hidden problems. Wang Sheng said that how to improve the user experience, especially for ordinary families and ordinary consumers in the use of mobile physiotherapy and medical wearable devices, still need to constantly improve. ADI is focused on this, helping medical device customers solve product performance, power, size, cost, and security challenges to provide a satisfying experience for the end user.

At the same time, we should note that domestic medical resources are lacking, medical resources are difficult to move, and doctors are a vital part of the medical electronics industry. There are even voices saying that “the doctors have the world”. As for how to combine the resources of doctors to provide patients with the most accurate and complete medical services, Wang Sheng said: ADI as a hardware supplier of electronic electronic chips, on the one hand to provide medical equipment for professional medical institutions, on the other hand to provide medical care for families or individuals. Equipment, such as wearable products, pursues performance, accuracy, safety, and stability for the former. For the latter, the focus is on ease of use, low power consumption, and small size. ADI's flexible solutions and a wide range of sensors and modular products help device manufacturers create medical devices for use in a variety of scenarios, and with the support of software and advanced systems, connect all types of electronic devices together for remote Monitor and remote data collection, optimize physician resources, and better serve patients and consumers.

In the past year, the medical electronics industry has experienced explosive growth. Some institutions predict that medical electronics will continue to rise in 2015, which is characterized by the following characteristics: First, medical electronic devices extend to mid-to-high-end products, such as Large-scale medical imaging equipment such as digital DR, multi-layer CT, high-end color ultrasound, etc. Second, the government will continue to increase efforts to support local enterprises, including the introduction of core overseas talents and capital investment; third, more and more medical equipment will extend from medical institutions to Community, family, personal, remote transmission and real-time health data collection will be further popular; Fourth, smart wearable devices will be widely used, and will become the biggest driving force of the entire medical electronics market.

These are challenges for semiconductor manufacturers, but more are opportunities for growth. As a leading supplier of mixed signals for sensors and analogs, ADI will keep abreast of market trends in the medical electronics arena and provide a full range of solutions with dedicated healthcare teams. For companies with hardware as their main product, software and data processing are shortcomings, but ADI has already begun to invest and lay out to provide customers with a true system-level solution.

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