The Future Group of VR Film and Television Wins 20 Million U.S. Dollar Investment

The Future Group's technology can combine real-world video with virtual worlds to immerse people in experiences like interactive game shows. The company has already completed a financing of 20 million U.S. dollars.

This company in Oslo, Norway, began to appear in the public last year. Their team already has more than 100 people and is working on a major project. The Future Group did not disclose the project's partners, but co-founder Jens Petter Hoili said in an interview with GamesBeat that they plan to publish an announcement in 2017.

BÃ¥rd Anders Kasin said: "We call it "interactive mixed reality" (interactive mixed reality, or IMR, this is a new form of entertainment." Kasin was Warner Bros.'s technical director, and in the "Matrix" "We are responsible for technical work."

The investors in this round were mainly from Europe, including the investment fund Ferd and the holding company Aker. There were also 25 investors participating.

As shown above, you can see that real humans can be embedded in the virtual world. In the picture below, one of the actors is using a stick to shoot an egg into the distance. Kasin said that users can watch these contents through TVs, smart phones and VR headsets.

In the previous interview, Kasin shared some potential applications of this technology. For games like Angry Birds, you can set up a game show for it. Participants in the live recording studio can use a full-sized slingshot to shoot in the virtual world, such as the huge castle of the Green Pig. Or the entrant is driving a kart in a sports simulator and walking on the track in a VR environment. At home, viewers can also drive karting through the tablet. Players can try to finish the game in a shorter time, and even get in boosters through in-app purchases.

In theory, you can combine games such as The Temple Run with an animated landscape, allowing huge rocks rolling down the hill to chase actors like Indiana Jones. In addition to 100 employees and contractors, there are more unnamed partners on the project.

The team’s original idea was to embed animations into the real world through eyeglass-like devices. But then they thought of embedding real people in the animation world. This virtual environment will be developed using Unreal's game engine and will be combined with other technologies. In addition, Kasin said they will use the motion tracker to track the movement and convert it into a virtual environment in real time. The technology can also be used for live programming or editable time-lapse programs.

Developers can also combine video and virtual environments through the platform, and users can participate in the scene through smart phone applications. Kasin also pointed out that users can also participate in voting through game shows.

Hoili pointed out that The Future Group was founded a few years ago and it was a merger of several start-up companies. The first startup company dates back to 1994. It is reported that The Future Group will charge license fees to customers who use the platform, such as game programming companies.

Holli also said that the financing is more like a bridge for financing the The Future Group. They will conduct the next round of financing next year and invite some international investors to join. Xiao Bian learned that The Future Group has raised 42 million U.S. dollars since its establishment in 2013.

Kasin finally pointed out that the prime-time game show will be made public for the first time in 2017 at the French Cannes Television Festival (MIPTV).

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